Max Mara SS18 : Woman collection.

Max Mara SS18

Max Mara Woman for Spring-Summer 2018: the new collection.

Max Mara’s latter-day flāneuses are perfectly accoutered to savour the summertime city’s delights. Smart cosmopolites seek out discreetly luxurious oases and hidden gardens, hedonistic citizens of a modern terrain clad in new crisp linen trenchcoats and a pencil skirts sporting the heritage sand-on-sand logo motif woven or printed onto jackets and sweaters. An understated elegance with a spot of drama struck by the resurgence of light and pleasure.
Max Mara Spring-Summer 2018 is a precisely calibrated wardrobe for the hedonistic citizens of this modern terrain. There’s lean tailoring in stone, black and white -sometimes executed in organza to reveal the inner workings in layers of transparency- as sharp as the midsummer play of sun and shadow on urban architecture. To complement the subdued elegance of those exclusive pit stops, a sand-on-sand heritage logo motif, dating from the company’s early days, woven into a trench or printed onto a leather jacket. To echo the colours of those up-to-the-minute parterres, this season’s must-have mauves and a streetsmart take on florals; delicately painted sprays, as fresh as the evening dew.

Max Mara SS18

The urban ne plus ultra -the trenchcoat- re-emerges as a crisp linen spolverino and a sassy pencil skirt. There are natty little mannish coats and jeans jackets to wear with boy-cut pants, all designed with an eye to understated elegance. For a spot of drama, there are ankle grazing skirts: buckled kilts in gauzy linen for everyday, and for dressier moments, georgette, pleated and cut into strips that flutter seductively.
Complete with soft outsize bags and sleek clutches in all the patterns and prints of the collection, and this season’s Iris sunglasses, Max Mara’s latter-day flâneuses are perfectly accoutered to savour the summertime city’s delights.

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